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Avina Avina tells you which companies are in the market for what you sell, and gets your team in front of them before anyone else does. It builds audiences of high-intent leads, finds the right people at each company, and reaches them through personalized AI outreach, your CRM, and the rest of your stack.

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How Avina works

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1. Find in-market leads

Build an audience by describing the buyers you want in plain language, or by choosing a source like web visits, new hires, job listings, or tech stack. Avina monitors it daily and adds every new company that matches. You can also upload your own list as a static audience.

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2. Qualify and enrich

Avina grades every company against your Ideal Customer Profile from A to F, and checks it against any qualification criteria you set. It then finds the right people for your personas and enriches them with verified emails and, optionally, phone numbers.

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3. Engage with personalized outreach

AI Sequences write personalized, multi-step outreach for each lead, using what triggered the lead and research on the account. They send through the platform you already use, such as Instantly, Lemlist, Smartlead, HubSpot, Apollo, Outreach, or Reply.

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4. Push leads anywhere

Automations send leads to sequences, your CRM, lists, Slack, Microsoft Teams, webhooks, or even direct mail, filtered by ICP grade, deal status, recent sales contact, and more.

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AI agents

Four AI agents work together across the pipeline:

Audiences Agent

Monitors the web and identifies your website visitors to build audiences of accounts showing real buying intent.

Qualification Agent

Grades every lead against your ICP and criteria, then enriches the right contacts at matching accounts.

Outbound Agent

Writes personalized outreach for every lead and delivers it through your existing sequencer.

Workflow Agent

Syncs qualified leads to your CRM, sequences, lists, Slack, webhooks, and more.

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Audience sources

AI Audiences

Describe any buying behavior and let Avina find it on the web.

Web Visits

Identify the companies and people visiting your website.

New Hires

Catch target companies hiring into roles you sell to.

Job Listings

Find job listings that point to budget or a new initiative.

Tech Stack

Find companies by the technologies they use.

Social Posts

Track keywords in social posts.
Built-in audiences for Champion Movement, Re-engagement, Outbound Engagement, and Ad Engagement use data from your connected CRM and sales tools.

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Integrations

Out-of-the-box connectors for your sales and marketing stack:

Salesforce

HubSpot

Slack

Microsoft Teams

Outreach

Apollo

Instantly

Claude & Codex

Plus Lemlist, Smartlead, Reply, Salesloft, Attio, Close, HighLevel, Microsoft Dynamics, Lob, and any webhook-friendly service. See all integrations, or build your own with the Avina API.

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Getting started

Most teams are set up in under 30 minutes. For a step-by-step walkthrough of signing up, reviewing your ICP and personas, installing the Web SDK, connecting your tools, and building your first audience, see the Quickstart Guide.

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Core concepts

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Security & compliance

  • SOC 2 compliant
  • Data encrypted in transit (TLS 1.3) and at rest (AES-256)
  • Role-based access controls and audit trails
  • Enterprise plans include SSO, custom data retention, and dedicated support