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Apollo Integration

Overview

The Apollo integration connects Avina to your Apollo workspace, enabling bi-directional data flow between your signal engine and your sales engagement platform.

Purpose

  • Add contacts to Apollo sequences from Avina automations
  • Sync contacts to Apollo lists for prospecting and segmentation
  • Pull Apollo engagement data (sequences, emails, calls) into Avina to enrich signals and account context
  • Push signal-discovered contacts to Apollo for outreach

How It Works

Write

  • Sequences: Avina automations can enroll contacts into Apollo sequences when signals fire.
  • Lists: add contacts or accounts to Apollo lists for campaign targeting or prospecting workflows.
  • Contacts: Avina creates or enriches contacts in Apollo when new prospects are discovered.

Read

  • Avina ingests Apollo engagement data, including sequence activity, email outcomes, and call logs.
  • This data contributes to account scoring, signal enrichment, and personalized drafting.

Setup

  1. Navigate to Settings > Integrations in Avina.
  2. Select Apollo.
  3. Authenticate with your Apollo account via API key.
  4. Save and verify the connection.

Supported Actions in Automations

When building automations, Apollo supports the following destination types:
  • Add to sequence: enroll contacts into an Apollo sequence
  • Add to list: add contacts to an Apollo contact list

Sync Behavior

  • Initial sync: Avina pulls historical engagement data when first connected.
  • Ongoing sync: new activity syncs continuously in near real-time.
  • De-duplication: Avina matches contacts by email to prevent duplicates.