> ## Documentation Index
> Fetch the complete documentation index at: https://docs.avina.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Salesloft Integration

> Overview of the integration between Avina and Salesloft

## Overview

The Salesloft integration is a bi-directional sync between Avina and your sales engagement platform. It ensures Accounts and Contacts stay enriched with the latest data, and lets Avina trigger Salesloft cadences automatically when signals fire.

## Purpose

* Create and update **Accounts** and **Contacts** in Salesloft from Avina
* Pull Salesloft engagement data (cadences, calls, email outcomes) into Avina to strengthen signals and account context
* Allow Avina automations to **enroll prospects into Salesloft cadences** when high-intent signals are detected
* Use Salesloft as a sending platform for the [Outbound Agent](/features/ai-sequences)

## How It Works

* **Write:**
  * Accounts → created or enriched when Avina identifies new companies
  * Contacts → created or enriched when Avina detects new prospects
  * Automations → Avina can enroll contacts into specific Salesloft cadences when a signal meets your playbook rules
  * AI Sequences → when you create an AI Sequence in Avina with Salesloft as the sending platform, a corresponding cadence is created in Salesloft under the hood

* **Read:**
  * Avina ingests Salesloft activity data, including email sends, opens, replies, calls, and cadence performance
  * This engagement data is used to enrich Avina signals, improve account prioritization, and power AI drafting

## Setup

1. Navigate to **Settings → Integrations** in Avina.
2. Select **Salesloft**.
3. Authenticate with your Salesloft account.
4. Save and test the connection.

## Use Cases

### Signal-triggered cadence enrollment

When a high-intent signal fires (web visit, champion movement, re-engagement), an automation can enroll the prospect into a dedicated Salesloft cadence without manual routing.

### AI Sequences

Use Salesloft as the sending platform for the [Outbound Agent](/features/ai-sequences). Your inboxes, sender reputation, and deliverability settings stay intact; Avina handles AI-powered drafting of each cadence step.

### Engagement-aware signal scoring

Salesloft engagement (opens, replies, call outcomes) feeds back into Avina to refine account fit scoring and deprioritize prospects who are already engaged with your team.

## Supported Actions in Automations

When building [automations](/features/automations), Salesloft supports the following destination types:

* **Add to sequence:** enroll contacts in a specific Salesloft cadence
* **Create lead/contact:** add new contacts discovered by signals

## Sync Behavior

* **Initial sync:** Avina pulls historical engagement data (cadences, email sends, call outcomes) when first connected.
* **Ongoing sync:** engagement events flow into Avina in near real-time; writes (enrollments, contact updates) happen immediately when an automation fires.
* **De-duplication:** Avina matches contacts by email to prevent duplicates.